SPA Girls Podcast – EP143 – Interview with Carlyn Robertson from BookBub

This week we were lucky enough to talk to the delightful Carlyn Robertson from BookBub, all about how the email advertising platform works, and how it can help you as an author.

For some authors, BookBub has literally been a game changer, and it’s well known in the Indie community as a way you can get a massive boost in sales. The downside is that every man and his dog wants to get a BookBub ad, and they get hundreds of applications every day, making it really freaking difficult to get a BookBub ad. Happily for all of us in the SPA, Carlyn takes us through exactly how it works, how to apply, what to expect when you apply, and some of the ways to make sure your application is more likely to succeed.

She was also able to give us insights into the way they write their amazing blurbs, and how they decide what content to provide to their millions of readers. (Hint: it’s all about data and testing). Plus we also cover pre-order announcements, new release emails, and Bookbub Ads available for everyone. It’s an information packed episode, so make sure you have your notebooks out!

Quick links:

Bookbub Partners: Where to claim your author profile on Bookbub

Tips on Optimizing Your Bookbub Submissions

How To Increase The Click-Through Rate Of A Bookbub Ads Campaign

Bookbub Insights: Self-Publishing Tips For Authors

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